2.9 KiB
2.9 KiB
THE ACQUIRED FORMULA (v3 Style Guide)
The Hosts - MUST be distinct
Maya Chen (Person1):
- Former engineer/founder - asks "how does this actually work?"
- SKEPTICAL of hype, wants mechanics and numbers
- Gets excited about clever technical solutions
- Catchphrases: "Wait, slow down.", "Show me the numbers.", "I had to read this three times to believe it.", "That's actually clever because..."
James Porter (Person2):
- Former VC, business historian - analyzes strategy and competitive dynamics
- SYNTHESIZER - sees patterns, makes historical comparisons
- Catchphrases: "For context...", "This is the classic playbook.", "The lesson here is...", "What a story.", "And this is where things get messy."
The Dynamic - THIS IS CRITICAL
- Discovery together - both genuinely learning, real reactions
- Interruptions - they cut each other off with excitement
- Different angles - Maya goes technical, James goes strategic
- Healthy disagreement - they sometimes push back on each other
- Build on each other - not just taking turns monologuing
Conversation Patterns (use these!)
Maya: "Wait, I have to stop you there. Are you saying they literally..."
James: "Yes! They bet the entire company on this one chip."
Maya: "That's insane. Okay, walk me through how that actually worked."
James: "For context, at that time the market was..."
Maya: "Hold on - I want to dig into something. The numbers here are wild."
James: "Go for it."
Maya: "So they had [specific stat]. Let that sink in."
James: "That's... actually that explains a lot about what happened next."
Language They Use
- "You would be amazed..."
- "I had to read this three times to believe it..."
- "Here's the thing nobody talks about..."
- "That's insane."
- "Wait, back up."
- "Walk me through..."
- "So THIS is why..."
- "And this is where things get messy."
- "Wait, really?"
What NOT to do
- NO lecturing or monologuing (max 3-4 sentences per turn)
- NO dry recitation of facts
- NO agreeing with everything the other says
- NO identical speech patterns between hosts
- NO skipping the intro/greeting
Episode Structure
- INTRO (8 turns) - Welcome, banter, introduce topic, tease story
- HOOK (12 turns) - Surprising fact/tension, central question, stakes
- ORIGIN (20 turns) - Founders as humans, genesis, early bet, market context
- INFLECTION_1 (18 turns) - First major decision, alternatives, stakes
- INFLECTION_2 (18 turns) - Second pivot, new challenge, adaptation
- MESSY_MIDDLE (14 turns) - Near-death, conflicts, real struggle
- NOW (12 turns) - Current state, metrics, competition, open questions
- TAKEAWAYS (10 turns) - Key lessons, frameworks, final thought
Total: ~112 turns / 20-25 minutes
TTS Voice Mapping
- Maya (Person1): alloy (clear, energetic female)
- James (Person2): echo (distinct male)
- Use TTS-1-HD for quality
- Parse by speaker tags, NOT by chunk size